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Start Campaign

Campaign Design
Project Details

Client: Avon Canada

Date: 2014

Online: View Online

Start Campaign

In order for something to end, you have to make a start. That’s how Avon’s Start campaign to open doors and empower young women to speak out against bullying and domestic violence, came to be. We cannot stress how proud we were to have been a contributor to the Start program and the ideas, advertising, promotional literature and online content behind it. The campaign consisted of promotional toolkits, media packages and a USB Key Bracelet which was sold to benefit the Canadian Women’s Foundation and Big Sisters mentoring programs across Canada. Click here to see who wore the bracelet!